Jen Simpson founded All the Best To You (ABTY) as a trusted partner in growing profit, surplus and investment returns. Jen is focused on creating wealth and value impact in God-centric and customer-delighting ways!
As a migrant from humble origin, with her Grandfather an orphan and her Dad a refugee who swam long distance on a moonless night in treacherous sea to freedom - Jen forged a distinguished portfolio career in global blue-chip companies, eminent for-purpose and government organisations, serving as non-executive director, board chair, company secretary, treasurer, business strategy, operations and technology executive.
To date, Jen has achieved $1B+ total business value impact and $200M fundraise, including up to 150% revenue growth, 50% cost savings and top quartile customer satisfaction. Jen successfully led P&L and programs of up to $50M, teams of up to 100, delivering value across 10M+ customer base, 2B viewers and 10k+ workforce.
Jen's expertise has a rare blend of:
- resourcefulness and execution excellence - forged at mission critical 24/7 remote sites and operational facilities in engineering, project, operations and leadership roles leading blue-collar workforce at mining, oil & gas, construction, logistics, industrial and manufacturing operations;
- strategic commercial and technology nous - built from leading multi-disciplinary white-collar, distributed teams in business and technology roles to deliver large scale B2B & B2C transformation and drive P&L performance across elite management consulting with Fortune500 clients, financial services, SaaS technology, sports, entertainment, and mission critical industries;
- extensive Board, Executive and Stakeholder engagement experience - with decades long service as board chair, company secretary, treasurer, board committee member & advisory at a number of eminent for-purpose organisations, and interim CEO role at an industry-first consortium focused on growing Australia's economy and capabilities in infrastructure, technology, security and execution of major & mega events.
Jen works hand in glove with Boards, C-suite, key stakeholders and communities to build enduring success - astutely applying the latest insight and battle-hardened frameworks with her highly transferrable capabilities from trailblazing work in the following industries:
- Financial Services, Wealth and Banking
- Education, Health, Social and Government Services
- Technology, FMCG, Retail, Payments and eCommerce
- Engineering, Construction, Infrastructure, Deep Tech and Emerging Technologies
- Resources, Energy, Green / Climate Tech, Industrials, Transport and Logistics
- Professional Services, Sports, Media, Entertainment, Telecommunication
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